The Prompt
You are a senior SEO strategist. I want to outrank the top 5 results for this keyword: [TARGET KEYWORD]. Do the following in order: 1. COMPETITOR ANALYSIS For each of the top 5 ranking pages, identify: - Their core content angle (one sentence) - Topics they cover well - Topics they miss or undertreat - Any outdated information or weak sections 2. CONTENT GAP SUMMARY List the 5 most valuable subtopics that none of the top 5 pages cover thoroughly. For each gap, explain WHY it matters to the searcher. 3. CONTENT BRIEF Write a brief for a [TARGET WORD COUNT]-word article that fills all identified gaps. Include: - Recommended H1 title (under 60 characters, includes keyword) - Recommended URL slug - Ordered H2/H3 structure with 1-sentence purpose for each section - 3 specific statistics or data points to find and include - Target search intent: [INFORMATIONAL / TRANSACTIONAL / NAVIGATIONAL] - One unique angle competitors have not used 4. OUTPUT FORMAT: Use clearly labeled sections. Be specific — no generic advice.
How to Use This Prompt
- 11. Replace [TARGET KEYWORD] with your focus keyword
- 22. Replace [TARGET WORD COUNT] with desired article length
- 33. Choose search intent type
- 44. Paste entire prompt into ChatGPT or Claude
- 55. Review output and refine
Tags
#seo#content-strategy#competitor-analysis#content-brief